Recently I did something I have not done in quite some time. I set Google news alerts for some search marketing related phrases just to see which sites/bloggers are on the radar. I do this from time to time just to see what conversations are being conveyed in the SEO field. Just like all of the times before, it seems that the conversations are basically the same. To some bloggers, SEO is never changing.
In one day, I read several posts from different SEO blogs all stating the same old “Content is King” message. This made me realize, content is only King if it is new, fresh and original. You would think those so called SEOs would know this but apparently, many do not.
In all reality, fresh new original content is great, but in today’s search results, links are King. I have not heard that statement yet so I thought I would try to start a new trend in SEO. So, all of you content rehashing SEO bloggers, write about that.
You see, your great content filled website will rank very well in Google until competition comes along with a significant number of links, some carrying authority, and blows past you like you never existed. For those SEO bloggers who are still writing posts that have been written a gazillion times before, get a life. Actually do some SEO work on a website. This will keep you busy and you will have literally no time to blog about anything.
My SEO work is the biggest obstacle to my own personal blogging here on this site. That is probably a good thing. I only write what needs to be said. 
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