Directory Listings :: Are They Worth The Effort
By on May 12, 2009 in SEO Blog
With many SEO specialist there is a theory that there is no such thing as a worthless link. Every link has some value as long as the link comes from a respectable site. This would include directory listing websites. I would be one who believes that there is no such thing as a worthless link. Some links carry a great deal more weight than other links but any link you can get is better than no link at all.
Online directories allow you the opportunity to place a contextual link in a related category with the anchor text of your choosing. The opportunity to place one way contextual links within a targeted category in large numbers seems almost too good to be true. Actually, it is. Directories no longer carry the ranking weight they once did. However, I can tell you from experience, directories can still help to position a website in search results for less competitive search rankings and are very good for local business websites.
Directory listings are always a very good starting point for SEO. Pick four or five title phrases that make sense for your website. These phrases should be four to six words in length and should contain very good targeted keywords for your website. Alternate these four or five phrases in as many directories as you have time to submit to using a different description for each of the four or five title phrases.
I usually submit to 100 to 300 directories for any site I am working on depending on the website topic.
Results will vary. Directory listings are worth the effort. I recommend submitting to 10 to 20 directories every week until you have submitted to several hundred. Unfortunately, it can take many weeks or even many months to get accepted into the directories you submit to so be patient.
I recommend using a reciprocal link when you submit to the directories. Learn how to use reciprocal links for speedy directory listings.








